Trade Show Insurance
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- Instant Certificate of Insurance (COI)
- Same-Day General Liability Coverage
- Manage Policies Online 24/7
- Unlimited Additional Insureds
Exhibitor Insurance Coverage
Trade show exhibitor insurance is designed to cover your booth, kiosk, stall, or stand at trade shows and other business-to-business (B2B) or consumer-facing events. Great for:
- General Vendors & Exhibitors
- Artists & Crafters
- DJs & Entertainers
- Food & Concessions
- Liquor Vendors
- Photographers & Videographers
What is Trade Show Insurance?
Trade show insurance is liability coverage for businesses that run a booth, stall, or table at events.
This coverage is built to protect your business from third-party claims like bodily injury and property damage, and can be purchased on either a per-event or annual basis.
How Much Does Trade Show Insurance Cost?
The cost of trade show liability insurance starts at $49 per event*. Annual policies are also available for as low as $18.50 per month** for vendors that attend multiple events in a single year.
Need protection for your display, too? Optional theft and damage coverage is available for $54 per event to protect your movable property during shows. Learn more about the cost of vendor insurance for your specific business needs.
* The lowest pricing is based on Arts and Crafts policies
** The $18.50 per month pricing is based on Entertainers policies
Who Needs Trade Show Liability Insurance?
Any business operating a table, booth, or stall at a public event should obtain trade show liability insurance. Participating in public events comes with many risks that can lead to significant expenses. Insurance can help protect your business from financial burden if an accident occurs.
Not convinced? Trade show booth insurance could save you thousands of dollars in scenarios like:
- A guest slips on promotional materials, packaging, or equipment left near your exhibit space, breaking their elbow in the fall. They sue you for their medical bills and lost wages.
- Your display tips over and hits the vendor table next to yours, damaging several of their products. They expect you to cover the cost of their lost items.
- A visitor is injured while interacting with a product demonstration at your booth and files a claim against your business.
Not only does insurance protect your business, but it also keeps you compliant. Event runners and venues typically require vendors to provide a Certificate of Insurance (COI) before they can participate.
Coverage Details
General Liability Limit (Aggregate)
This is the total amount your policy may pay out over your total policy period if someone is hurt or something is damaged because of an accident at your booth or exhibiting location.
$2,000,000
General Liability Limit (Per Claim)
This is the total amount your policy may pay for each individual claim where someone is injured or something is damaged due to your vendor booth or exhibiting location.
$1,000,000
Damage to Premises Rented to You
If you rent a space and accidentally damage it or what’s inside, this is the total amount your policy may pay. For the first seven (7) days of your policy, you’re covered for all kinds of damage. After that, it only covers fire-related damage.
$300,000
Optional Coverages
Theft and Damage Coverage (Per Claim/Aggregate)
$2,000 / $2,000
Theft and Damage Coverage Deductible
$ 250
1 - 3 Days
$49
7 Days
$99
Up to 90 Days
$149
Theft and Damage Coverage
+$54
General Liability Limit (Aggregate)
This is the total amount your policy may pay out over your total policy period if someone is hurt or something is damaged because of an accident at your vendor booth or exhibiting location.
$2,000,000
General Liability Limit (Per Claim)
This is the total amount your policy may pay for each individual claim where someone is injured or something is damaged due to your booth or exhibiting location.
$1,000,000
Products & Completed Operations Aggregate
This is the total amount your policy may pay out over your total policy period if someone is hurt or something is damaged because of the goods or products you sell, even after you’ve handed them off.
$2,000,000
Damage to Premises Rented to You
If you rent a space and accidentally damage it or what’s inside, this is the total amount your policy may pay. For the first seven (7) days of your policy, you’re covered for all kinds of damage. After that, it only covers fire-related damage.
$300,000
Medical Expense Limit
If someone gets hurt because of your business, this helps cover their medical bills, no matter who was at fault.
$5,000
Personal & Advertising Injury
This is the total amount your policy may pay out over your total policy period, where someone says you hurt their reputation or violated their rights (i.e., libel, slander, advertising mistakes)
$1,000,000
Optional Coverages**
Theft and Damage Coverage (Per Occurrence/Aggregate)
$5,000 / $10,000
Theft and Damage Coverage Deductible
$250
**Additional optional coverages may be available on specific annual business insurance policies.
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They provided clarity on the importance of insurance for a first time business owner in the cleaning space and provided clear insight next steps and options for coverage.
Evergreen Multiservices
February 2, 2026 -
Extremely user friendly website, super affordable and very little time needed to apply.
Carl Sari
January 31, 2026 -
Excellent company, Great service, the best!!!
Claudina Adams
January 15, 2026 -
Super affordable insurance for a small business like myself super happy to be able to provide this to my customers really helps of landing more gigs
Alex
January 5, 2026 -
Really went the extra mile to find the appropriate coverage for my business.
Daisy B
January 2, 2026 -
Canopy provided escatly what I neede to book the gig, and at a very affordable price.. Thank You!
Andy Anderson
December 22, 2025 -
Easy. Convenient. Trustworthy. Came thru in a moments notice
Eddie K
December 19, 2025 -
Affordable liability insurance for DJ's. Easy to set up and understand. I've been with them for several years and am happy with their service.
Peter Flessas
December 14, 2025 -
So easy to sign up. I hope I never have to use the insurance portion but most hotels require it for corporate gigs
Yuri Gonzalez
December 11, 2025 -
This company is great. They are very helpful and they have great prices for insurance options that cover what you need!
Jacob Serrano
December 6, 2025
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They provided clarity on the importance of insurance for a first time business owner in the cleaning space and provided clear insight next steps and options for coverage.
Evergreen Multiservices
February 2, 2026Extremely user friendly website, super affordable and very little time needed to apply.
Carl Sari
January 31, 2026Excellent company, Great service, the best!!!
Claudina Adams
January 15, 2026 -
Super affordable insurance for a small business like myself super happy to be able to provide this to my customers really helps of landing more gigs
Alex
January 5, 2026Really went the extra mile to find the appropriate coverage for my business.
Daisy B
January 2, 2026Canopy provided escatly what I neede to book the gig, and at a very affordable price.. Thank You!
Andy Anderson
December 22, 2025 -
Easy. Convenient. Trustworthy. Came thru in a moments notice
Eddie K
December 19, 2025Affordable liability insurance for DJ's. Easy to set up and understand. I've been with them for several years and am happy with their service.
Peter Flessas
December 14, 2025So easy to sign up. I hope I never have to use the insurance portion but most hotels require it for corporate gigs
Yuri Gonzalez
December 11, 2025 -
This company is great. They are very helpful and they have great prices for insurance options that cover what you need!
Jacob Serrano
December 6, 2025Great experience, quick and easy to understand with what I needed for my business. Highly recommend!
FrankLynn Rae
October 28, 2025Very helpful customer service! Prompt, punctual, effective! No bots or long waits to get assistance.
Maria Ciccone
October 19, 2025 -
Canopy insurance has made affordable, band insurance needed for major venues. Thank you for your fast and easy service Stan Zizka's Del Satins
stan zizka
October 5, 2025Getting a vendor policy was quick and fairly priced compared to other quotes.
Kristine Fullerton
October 3, 2025Thank you so much
Steve Monreal
July 11, 2025 -
I needed a portable policy as a yoga instructor. I found this company in an online search. Called and got details from them, was quite surprised at how affordable... Read More
Jamie Calaway
July 4, 2025Very easy & quick experience. We got insurance in no time with no hassle. Thank you!
Robert Earnest
July 4, 2025I am glad I went with them. I needed a last minute policy to cover an event I was doing and they had exactly what I needed at a... Read More
Deloris Pacheco
June 27, 2025 -
Very easy to renew policy
Elyce Nissinoff
June 18, 2025Representative Sarah was very helpful. Walked me through every step and not to mention the price even matched the service! Would recommend to any and everyone.
queenkiam
June 18, 2025Would have 5 starts, but not right now. This is the first time I have ever had to pay for an additional insured ever in 20 year's. They either have... Read More
Anthony Burgess
June 18, 2025 -
Very user friendly platform. Multiple options. Very good pricing. Needed liability insurance in order to secure a very good paying event for my solo tribute show. Was set up within... Read More
Michael Riley
June 18, 2025Needed DJ insurance for Memorial Day weekend & was squared away within an hour for 2 events! Highly recommend
Jay Solis
June 18, 2025What a lovely experience I had with Insurance Canopy! Easy and fast sign up, great policy, matches my needs as a self-employed business owner. Highly recommend!
Masha Rusanov
June 18, 2025 -
great little company, with fair pricing, for entertainers who need occasional coverage. however, they have long hold times to speak to an agent, and their customer service left a little something... Read More
Gretje Angell
June 18, 2025Provides event insurance at a very reasonable price compared to other companies. Easy to purchase and provide proof of insurance.
David Fox
May 18, 2025They can help.you with the right Insurance you need, and the lowest price
Alvaro Baltazar
May 18, 2025 -
everything is excellent
Radames Martinez
May 18, 2025Extremely affordable event insurance and an easy to work with system and team that will advise you every step of the way!
Ishan Arvin
May 18, 2025Affordable for dance & yoga folk. Thumbs up!
Maia Claire
May 18, 2025
Get short-term exhibitor insurance faster than you can set up your table. Secure trade show vendor coverage, download your COI, and meet venue requirements in minutes.
What Does Trade Show Vendor Insurance Cover?
Insurance Canopy’s basic trade show insurance policy can cover vendors for 1 to 90 days, includes $2 million in general liability coverage for vendors, and can cover common claims like:
✔️ Injury if somebody (other than you or your employees) accidentally gets hurt in or around your booth
✔️ Accidental damage to rented spaces, venues, or customer property
✔️ Weather-related incidents involving unsecured parts of your display
You can also add Theft and Damage Coverage (also known as Inland Marine Insurance) to your policy for $54 per event. This can help pay to replace or repair your business-essential gear if it’s broken or stolen.
With an annual vendor policy, you also have the option to select additional coverages customized to your business needs, including:
➕ Professional Liability Insurance (Errors & Omissions) to help cover claims for injuries or damages from classes or demonstrations you lead
➕ Cyber Liability Insurance to help you and your customers recover from a cyber attack on your business, like a data breach
➕ Product Liability Coverage to help protect your business from claims of bodily injury or property damage caused by your products
➕ Liability Limit Increase to meet certain insurance requirements for events, partnerships, or rental agreements
Feel Confident Hitting the Trade Show Floor
You’ve already invested a lot of time, money, and effort into preparing for your event. Get the trade show insurance you need to meet event requirements, secure your booth, and have the peace of mind to focus on making valuable connections.
Need extra support? Insurance Canopy’s team of licensed, U.S.- based agents is here to help via chat, phone, or email at info@insurancecanopy.com.
Insurance Canopy offers A-rated insurance for trade show exhibitors that meets event requirements without breaking the bank.
We know preparing for a trade show takes time and effort, often for events that last only a few days. That’s why we offer affordable, customizable vendor insurance policies that make it easy to get covered, secure your COI, and get back to focusing on the big day ahead.
- Quick online checkout process
- Instant Certificate of Insurance (COI)
- Customizable coverage for 1-90 days
- 24/7 access to your policy documents
- Free, unlimited additional insureds
FAQs About Insurance for Trade Show Vendors
Can I Get Trade Show Insurance for Just One Event or Weekend?
Yes, you can get a short-term or one-day insurance policy that covers you for a single event. You pay a one-time premium for general liability insurance that covers third-party claims.
You can also get an annual vendor insurance policy that gives you 365-day coverage for unlimited events, paid as a single payment or in monthly installments. It includes everything the short-term policy covers, plus professional liability and the option to add additional coverages.
How Do I Add an Additional Insured to My Trade Show Insurance?
With Insurance Canopy, you can add additional insureds to your trade show policy at the time of purchase and at any time afterward via the online dashboard.
Do I Need Insurance to Exhibit at a Trade Show?
Yes, trade shows typically require vendors and exhibitors to provide a Certificate of Insurance (COI) to prove they have general liability insurance. Some trade show organizers may also ask you to add them as an additional insured on your policy.
Having business insurance also boosts your professionalism and credibility, increasing your chances of landing a spot at the top trade shows in your field.
Does Trade Show Insurance Cover Theft or Damage to My Products and Equipment?
Yes — both one-day and annual Insurance Canopy vendor insurance policies offer optional Theft and Damage Coverage to protect your movable tools and equipment.
Your gear travels with you, and this coverage is designed to help cover the cost to repair or replace your movable business property, like your booth display, prizes, or tools used for table setup. It’s an optional add-on for an annual vendor policy (+$4.50/month) and available with a per-event policy ($54), so you’re protected whether you attend one trade show or multiple in a year.
What’s the Difference Between Trade Show Insurance and General Vendor Insurance?
Trade show booth insurance is a type of vendor liability insurance that’s typically purchased on a per-event basis. Instant proof of coverage can be acquired through Insurance Canopy for as low as $49 per event.
Still have questions regarding our policies? Feel free to reach out to our licensed insurance agents. We are available Monday through Friday from 8am–8pm ET.
As the saying goes, “it’s not what you know, but who you know.”
Your first event is booked. You’re excited to sell…until the organizer starts asking
Setting up a vendor booth shouldn’t feel chaotic. It should feel like: ✔️